Wednesday, 8 February 2017



The colour contrast draws ironically attention through minimalist colour. The small pop of colour draws the viewers attention closer, in order for them to be attracted longer. The aesthetic has a surprisingly modern twist, although released in 1976. For my magazine i want to use this technique of 'colour splash'. However, unlike this, i won't use a close up image, and use a person and instrument contrast instead-as this particular cover relates to a composer and not an artist like i intent to use.
Additionally,the positioning- through a closeup- demonstrates a focus on the instrument itself. Similar to many jazz magazines, it focuses the readers attention to solely the instrument. This exemplifies the importance over the instrument than the artist, which is one of the major themes in the genre Jazz.

The image itself features the american composer 'Mercer Ellington'. This ties to the focus on the instrument as he values his instrument and defines himself as a composer rather than an artist. this emphasises that the readers are dedicated and have a very fond interest of the genre itself rather than the marketed artists most genres present.  I am fond of the idea of following the traditional idea of the instrument being the main focus, in order to stress the prestige and passion for the genre in general.


The fonts used is a traditional and minimalist font- with little text and only a small description of who the image is. Again, this follows the theme of jazz being about the music rather than needing to attract people by being eye catching. It infers that there is loyal readers who already have the idea that there is quality and relatable context, which they enjoy. However,the date for this magazine was in 1976 when jazz was still in its prime. Therefore, my magazine will feature a collaboration of more modern fonts and text in order to recapture the audience, especially younger, that jazz previously had. I also aim to reduce stereotypes for jazz such as being 'outdated' or 'boring' through revitalising the perception.    




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